Job Description

Our law office is growing and we need the right legal marketing assistant to help us promote our brand to the community. You’ll be responsible for working with the marketing team on developing key strategic marketing campaigns, both online and offline, that get the word out there about our legal services. Some experience in the legal industry is a plus, but not necessary for this role. The successful applicants will have the ability to manage multiple projects and timelines and bring fresh, forward-thinking ideas to the team. If you want to work in a fast-paced environment in a position that has a direct impact on the business, apply now. Responsibilities:

• Oversee social media and website, mailing lists, data analytics, and SEO to ensure content is regularly updated with the most recent information
• Report out monthly statistics for website and social media traffic, engagement, and lead generation, continuously follow the latest market trends, and suggest ideas for optimization
• Create content for digital marketing campaigns through email, social media, and online advertising that will generate brand awareness and bring new clients to the legal firm
• Establish a strategic marketing plan that effectively promotes our legal firm
• Maintain responsibility over the firm’s brand integrity by overseeing the copywriting and image creation of all print materials including letterhead, business cards, brochures, flyers, etc.
• Organize volunteer opportunities and other grassroots campaigns
• Monitor and analyze marketing and PR metrics to assess the effectiveness of campaigns and make data-driven improvements
• Stay up-to-date with industry trends and best practices to ensure our marketing and PR efforts remain competitive and relevant

Qualifications:

• Must have very strong written and verbal marketing communication skills
• Familiarity with web platforms, email systems, social media, public relations, and brand identity - basic graphic design skills are a plus
• Some experience or a strong interest in the legal industry is highly preferred
• Candidates must be able to manage multiple projects with varied timelines on tight deadlines
• Bachelor's degree in Marketing, Communications, or a related field
• Minimum of 4 years of experience in marketing and PR, with a focus on legal marketing preferred
• Strong understanding of the legal industry and its nuances
• Exceptional written and verbal communication skills
• Proficiency in social media management and digital marketing
• Experience in SEO and PPC campaigns
• Experience with event planning and coordination.
• Ability to work independently and collaboratively in a fast-paced environment
• Creative thinker with a strategic mindset
• Excellent organizational and project management skills
• Jobseekers should be able to juggle multiple deadlines and projects
• Some experience or a strong interest in the legal industry is highly preferred
• Strong understanding of web and email systems, public relations, brand messaging, and social platforms - basic graphic design skills are also desired
• Ability to assist in basic administrative duties

About Company: At the Law Office of John W. Redmann, L.L.C., we make it our mission to empower our clients and help them get a fair result through the legal process. For more than 30 years, our personal injury law firm has helped clients throughout Louisiana identify negligent parties and their insurers and then hold them accountable in personal injury lawsuits — lawsuits that result in them paying monetary damages to clients for the injuries they have suffered. We currently have offices in Gretna, Louisiana, and Metairie, Louisiana, and are looking to expand into the New Orleans Metro area in the near future.

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