1. Industry background: more than 5 years of sales experience in new energy, energy storage, power equipment or related fields, with successful cases in the European market (such as household storage, industrial and commercial energy storage projects). o Familiar with the European energy storage industry chain (equipment manufacturers, integrators, installers, energy companies) and major competitors (such as Tesla, Sonnen). 2. Customer and market ability Work location: Europe (need to travel flexibly, covering Germany, France, the United Kingdom, Italy, Spain) Report object: General manager of Europe Katop o Good at B2B key customer sales, channel development or agency cooperation experience, can quickly build customer trust. o Have a deep understanding of energy policies in European countries (e.g. KfW subsidies in Germany, Ecobonus in Italy) and local needs (e.g. high electricity prices, energy security). Understand the ROI sensitivity and market entry thresholds under high electricity prices in Europe, such as localization certification and after-sales service requirements. 3. Core skills o Fluent in English (business negotiation level), mastery of Spanish, French and other European languages is preferred. o Have the ability to interpret technology, be able to cooperate with engineers to complete scheme design, and be familiar with the core parameters of energy storage system (such as battery capacity and inverter selection). Result-oriented, with the ability to run projects independently, adapt to high-frequency cross-border travel, or be willing to work overseas for a long time. 4. Bonus points o Those who have a resource network of local customers and energy operators in Europe are preferred. o Familiar with the economic calculation (IRR, recovery cycle) and operation mode design of energy storage projects 1. Market development and customer development o Responsible for the business development of the European energy storage market, focusing on promoting the agency sales and customer cooperation of household storage and commercial storage products (energy storage cabinets), and assisting existing customers to land in the European market. o Identify and develop new customer resources (e.g. energy service providers, EPC contractors, industrial and commercial enterprises, etc.) and establish long-term relationships. o Analyze the target market segments (such as residential energy storage, industrial and commercial energy storage, microgrids, etc.) and formulate differentiated sales strategies. 2. Project full-cycle management o Lead the whole process management of energy storage cabinet sales projects, including demand docking, scheme design, quotation negotiation, contract signing and delivery follow-up. o Coordinate the company's internal technical and supply chain teams to ensure that products meet European certification standards (such as CE, IEC) and customer customization needs. Job Responsibilities o Promote the local installation service contracting business, integrate local installation resources and local teams in Europe, and provide an integrated solution of "sales + installation + operation and maintenance". 3. Operation order development and resource integrationo Aiming at the small-scale industrial and commercial energy storage operation market, and undertaking regional energy storage operation orders (such as peak-to-valley arbitrage, demand response services). o Work with local energy operators or partners to design viable business models (e.g. energy hosting, PPA agreements). 4. Market insight and strategy optimizationo Track European energy storage policies (such as subsidies, carbon taxes, electricity price mechanisms), competitive landscape and technology trends, and regularly output market analysis reports. o Adjust sales strategy based on customer feedback to promote product iteration and service upgrades.
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